AE Graphics and Channel 9 Australia successfully launch the 2017 NRL Season
The start of the National Rugby League kicked off its first game on Thursday evening as the Cronulla Sharks hosted the Brisbane Broncos in a thrilling encounter which was broadcast live on Channel Nine’s Wide World of Sports.
AE Graphics is delighted to have secured a long-term contract to extend its relationship with Channel Nine across its rugby league coverage. This includes the NRL – widely accepted as the world’s elite rugby league competition, not to mention Kangaroos’ matches and, of course, the iconic State of Origin series.
In conjunction with Nine’s creative team, AE’s designers produced a brand new graphics look for the 2017 season and, to add further wow factor, AE is also providing augmented reality graphics content using Spidercam and its Vector system and Vizrt’s Arena tool, meaning that AR content will be produced at every single match.
From a data perspective, AE has integrated with STATS, a world-leading sports data and technology company to provide, for the first time in NRL, official live team and player data. STATS’ team has worked closely with AE to further enhance Nine’s coverage of every match with the use of graphics and statistics to present in-depth, granular data in an easy-to-digest format and help tell the story of the match.
A bespoke system has been built especially for the new NRL season, which will allow the captured information from STATS to be fed into a data collection application; from which AE’s custom built software will be able to produce graphics from the information gathered and use live on air.
Around 50 different data points will be collected with the main stats showing on a Commentator Information System that is made available to the commentators, talent and producers of the live matches. From here they can easily view the live statistical data and select which they want to animate into the live show.
Even though this year’s NRL is just warming up, there has already been some superb rugby on show proving why it is considered the most entertaining rugby league competition in the world; AE Graphics is relishing the opportunity to work on the rest of this exciting competition.